Question

正如Google Analytics（分析）用户界面中所示，我想通过查询获取每个产品列表的产品收入，如下所示。然而，所有的产品收入分配给“（未设定）”，而在用户界面中它分配给产品的列表。

此外，在BQ中，似乎只有产品列表印象和产品列表点击（BQ字段hits.eCommerceAction.action_type）分配给了产品列表。产品详细信息视图，结帐和唯一购买似乎也没有分配给产品列表，而在GA UI中却分配了。我猜想与产品收入相同的问题。

有人知道如何获得理想的结果吗？

  SELECT
  prod.productListName AS ProdListName，
  SUM（产品收益）/ 1000000 AS PrRev
从
  `[项目ID]。[数据集ID] .ga_sessions_ *`AS t，t.hits AS匹配，hits.product AS产品
哪里
  _TABLE_SUFFIX'20181103'之间
  AND'20181103'
通过...分组
  产品名
由PrRev DESC订购

Answer 1

hits.product.productListName字段仅针对产品列表视图和产品列表单击操作设置。您可以通过以下方式获得每个产品列表的收入：

#standardSQL
select
l.productListName as listName,
ROUND(SUM(p.productRevenue), 2) as productRevenue
from
(select
  concat (fullVisitorId, ".", cast(visitId as string), ".", cast(visitStartTIme as string), ".", cast(totals.visits as string)) as sessionId,
  h.hitNumber as hitNumber,
  p.v2ProductName as productName,
  p.productRevenue/1000000 as productRevenue
from
  `bigquery-public-data.google_analytics_sample.ga_sessions_20170801`, unnest(hits) h, unnest(h.product) as p
  where h.eCommerceAction.action_type ='6')p
 join 
/* (select
  concat (fullVisitorId, ".", cast(visitId as string), ".", cast(visitStartTIme as string), ".", cast(totals.visits as string)) as sessionId,
  p.v2ProductName as productName,
  p.productListName as productListName,
  MAX(h.hitNumber) as hitNumber_
from
  `bigquery-public-data.google_analytics_sample.ga_sessions_20170801`, unnest(hits) h, unnest(h.product) as p
  where h.eCommerceAction.action_type = '1'
  group by 1,2,3
  order by 1 )l */
(select
    sessionId,
    productName,
    productListName,
    hitNumber_
    from(
        select
        sessionId,
        productName,
        productListName,
        hitNumber_,
        row_number() over (partition by sessionId, productName order by hitNumber_ desc) as rn
        from
            (select
              concat (fullVisitorId, ".", cast(visitId as string), ".", cast(visitStartTIme as string), ".", cast(totals.visits as string)) as sessionId,
              p.v2ProductName as productName,
              p.productListName as productListName,
              h.hitNumber as hitNumber_
            from
              `bigquery-public-data.google_analytics_sample.ga_sessions_20170801`, unnest(hits) h, unnest(h.product) as p
              where h.eCommerceAction.action_type = '1'))
              where rn = 1
)l
  on
  p.sessionId = l.sessionId
  and p.productName = l.productName
  where p.hitNumber > l.hitNumber_
  group by listName
  ORDER BY 2 DESC

BigQuery和GA：某些ecom指标（例如产品收入）未正确分配给产品列表名称

1 个答案: